Event series "Upheavals, new beginnings, breakthroughs - new perspectives for the economy and society"
The economy and society are characterised by major upheavals: Globalisation, digitalisation, artificial intelligence, the climate crisis and the changing world of work. Conventional concepts and institutions have begun to falter. It is often unclear what the future holds. The result is often uncertainty.
New concepts in companies and organisations are looking for breakthroughs: Sustainability, New Work, Purpose, Social Entrepreneurship, Economy for the Common Good. What is needed are game changers, role models and encouragers.
In this series of events, we would like - together with experts and representatives from companies - to shed light on the consequences for companies and the economy and discuss ways to overcome them.
8th Landshut Business Management Forum: Cooperation instead of conflict
Lively discussion about differences between generations at the 8th Landshut Business Management Forum
Around 80 entrepreneurs and managers as well as lecturers and students from Landshut University of Applied Sciences Business School discussed how companies can better understand differences between the generations - Boomers, Gen X, Y and Z - and avoid conflicts at the 8th Landshut Business Management Forum with the topic "Cooperation instead of conflict – Psychological ways to bridge generations in companies".
Prof. Dr. Robin Hau, Professor of Business Psychology, showed that the differences between the generations are often smaller than they appear. The real difference lies in the change in values. The younger generations are fundamentally no different to previous generations, but social values have changed. Managers should ask less about differences and understand more about what has changed in the world of work. Honest interest, sincere appreciation, authenticity and listening are crucial.
Prof. Dr. Josef Fischer, Professor of Communication and Consumer Psychology, emphasised that teams benefit from differences. Diverse competences support innovation, while the formation of groups is detrimental. Good leadership ensures that all team members pursue common goals and recognise different skills. Professional discussions would promote innovation, whereas emotional conflicts could damage teams.
The subsequent discussion with guests and entrepreneurs from the business world showed how important clear communication and respect are when working together. It is particularly important to observe these principles when it comes to company succession in order to ensure a harmonious transition.
Afterwards, the lively discussion continued over snacks and drinks - always under the motto: "Talk to each other, not about each other."
7th Landshut Business Management Forum: Facts and fakes in the media industry
Together, the evening's protagonists shed light on the topic of a rapidly changing and increasingly networked (media) world from two perspectives. The four experts on stage represented the side of corporate communications on the one hand and the side of journalism on the other.
For the first time, two faculties, Business School and Interdisciplinary Studies, were represented with Prof. Dr. Bürker and Prof. Dr. Krause. The two host professors welcomed Jannis Brühl, journalist and digital team leader in the business section of the Süddeutsche Zeitung, and Dr. Constantin Birnstiel, former head of corporate communications at several DAX companies and now owner of the management consultancy CBC Advisors. This constellation led to a variety of explanations and discussions throughout the event, which conveyed the topics of the evening in an informative and entertaining way. This was helped considerably by the fact that the two hosts led the evening in a humorous manner.
