

Accredited degree program
Digitalisierung & Unternehmensgründung
Bachelor of Arts
Der Bachelorstudiengang Digitalisierung & Unternehmensgründung weckt den Gründergeist der Studierenden und fördert auf diese Weise Unternehmertum und Innovationskraft. Eigene Geschäftsideen zu entwickeln, die Geschäftsmodelle auf wirtschaftliche Tragfähigkeit zu prüfen und die eigenen Ideen umzusetzen, dafür steht der Studiengang. Mit modernen Ausbildungsmethoden und einem starken Fokus auf dem Bereich Digitalisierung wird Innovation und Kreativität gestärkt und gleichzeitig fundiertes theoretisches Wissen praxisnah vermittelt.
Hinweis: In diesen Studiengang werden keine neuen Studierenden aufgenommen.
| Start | Winter semester |
|---|---|
| Admission Criteria | Open admission (no numerus clausus) |
| Application period | 01.01.1970 - 01.01.1970 |
| Study format | Full time, Dual with in-depth practical experience |
| Study cost | None (only semester fee) |
| Normal duration | 7 Semester |
| Language | German |
| ECTS | 210 |
| Accredited degree program | |
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Company formation
Being an entrepreneur means taking personal responsibility, calculating risk and celebrating success. The two modules of the Real Project Entrepreneurship build on the preparatory foundation modules and awaken and support these basic attitudes of entrepreneurship. Students develop business ideas and models, write business plans, design their own products and are able to realize their business idea. Students apply the theoretical and methodological knowledge they have learned in practice and gain their own experience in implementation. This is supported by intensive coaching from the professors involved. In addition to the theoretical and practical knowledge imparted, learning from successful entrepreneurs is also important. There is a regular intensive exchange that helps students in their development.
The modules are firmly integrated into the Bachelor's degree programme in Digitalisation & Founding a Company, but some can also be taken as electives in the Bachelor's degree programme in Business Administration.

Real Project Entrepreneurship I and II
As part of the Real Project Entrepreneurship I, the focus is on practical relevance, in particular on generating and developing your own business idea. Students have the opportunity to work in interdisciplinary teams across faculty boundaries. The teams are supported by ongoing coaching from the lecturers. Excursions to start-up companies in the region are also organised.
At the same time, the following topics are covered as part of the lecture:
- Start-up marketing and sales
- Legal forms as well as tax and social security aspects of founding a company
- Personnel and team development
The individual focus per project team and the individual coaching to advance the business idea is also continued in the Real Project Entrepreneurship II & Entrepreneurial Finance module. The thematic focus in this module is on the suitability of different financing options in relation to the development stage and field of activity of the start-up.

