Consultation hours 
Tuesday, 2:30-3 pm in room A202 after confirmed registration.
Online consultation hours: individually by appointment on Zoom.

Please register at least three working days in advance by email at michael.buerker@haw-landshut.de And let me know the questions you would like to discuss.

My current lectures

Summer semester
Bachelor's degree programme (MKM):
Lecture with exercises „Issues Management, Risik- and Crisis Communication“ (from 2026)

Master's programme (MUF):
Seminar "Strategic Corporate and Brand Positioning"

Master's programme (MUF, MIB):
Master's Colloquium

Winter semester
Bachelor's degree programme (MKM):
Lecture with exercises "Fundamentals of Corporate Communication"

Bachelor's degree programme (MKM):
Seminar „CSR and Sustainability Communication“ (from 2025/26)

Master's programme (MUF, MIB):
Master's Colloquium

Areas of responsibility

Internship semester
Do you have questions about the semester internship? You can find all  relevant information and current internship offers on the internship page.

Bachelor's and Master's theses
Would you like to write your thesis (Bachelor's, Master's) on topics related to marketing, communication and market research? Then I would be happy to supervise you. Send me an e-mail with your topic and the specific problem and question of your thesis at least 6-8 weeks before you register. I will be happy to send you a list of topics and my guidelines for academic theses.

Teaching areas

Marketing, communication and market research

• Corporate Communications
• CSR and Sustainability Communication
• Issues Management, Risk- and Crisis Communication
• Strategic Corporate and Brand Positioning
• Content Strategies and Campaigns
• Employer Communication and Branding
• Media and Communication Psychology
• Surveys in Marketing
• Market Research and Data Analyses with SPSS